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Premier League statement on Ofcom rulingThe Premier League is considering a challenge to Ofcom over its 'misconceived and unjustified' intervention. 
The Premier League, along with all the major sports in the UK, is dismayed and frustrated that Ofcom has failed to take account of any of the points made by the Premier League and other sports.
By forcing Sky to sell its sports channels to its competitors at a discount, Ofcom will reduce the incentives of all broadcasters, Sky included, to invest in the acquisition of sports rights. This can only have a negative impact on the ability of sport to attract a fair market value for its content.
wholly unjustifiedOfcom's intervention will damage all sports. Reduced income from rights sales will be rapidly reflected at every level of sport - it will be harder to recruit and retain top talent, youth development will come under pressure, investment in grounds and facilities will be deferred and, in the case of football, the ability to contribute to the rest of the game from the Championship to local parks will be severely diminished.
Ofcom appears to be trying to market engineer by putting the narrow interests of a small number of large companies ahead of the interests of sports fans across the UK. Their intervention is misconceived and wholly unjustified.
Premier League rights are sold in a way that is entirely compatible with competition law, as approved by the European competition regulator, with multiple packages made available to the market every three years and no single company allowed to acquire the lot. These packages are sold in a way that allows effective competition as well as allowing bidders to enter the market for our rights. Ofcom has no basis for an intervention.
The Premier League will now carefully study today's announcement and consider what action to take to best protect the interests of fans, our Clubs and football more widely.
attract valuePremier League Chief Executive, Richard Scudamore, said: "The Premier League is at one with the rest of UK sport over Ofcom's ill-judged and disproportionate intervention in the broadcast market.
"Their proposed action will strip out competition for sports rights and hugely reduce the incentives of all bidders, Sky included, to invest in sports rights. The effect will be to subsidise companies that have shown little appetite for investing in our content and fundamentally damage the investment models that have helped sport become a successful part of the UK economy and made sport so attractive to UK consumers.
"Rights holders want to see competition for their content to attract value to invest in the areas fans want - playing talent and facilities - anything that diminishes that investment will be bad for the consumer.
"Of course we will be considering Ofcom's findings in full and do not rule out a challenge to protect the interests of fans, clubs and the wider game."
Courtesy of: premierleague.com